Privacy Policy

Updated October 13, 2026: added the Rate Alert email subscription (processed by Netlify Forms; email addresses are used only to send the weekly rate email and target-rate alerts, and are deleted on unsubscribe) and optional Google Analytics 4 with IP anonymization. Calculator inputs are never transmitted to us; they are stored only in the page URL you create.

Last Updated: May 29, 2026

LoanSHelper.ai ("we," "us," "our," or "Company") operates the loanshelper.ai website and related services. This Privacy Policy explains how we collect, use, disclose, and otherwise handle your information when you visit our website.

1. Information We Collect

Information You Provide Directly

• Contact Forms: When you fill out our contact form, we collect your name, email address, phone number, and message content.
• Calculator Inputs: When using our calculators (mortgage calculator, APR calculator, DTI calculator), we may collect income, debt, and property information. This data is NOT stored or transmitted - it's processed entirely in your browser.
• Email Subscriptions: If you subscribe to our newsletter, we collect your email address.

Information Collected Automatically

• Cookies & Analytics: We use Google Analytics and similar tools to understand how visitors use our site.
• Advertising Cookies: We use Google AdSense for relevant ads based on your browsing history.

2. How We Use Your Information

We use collected information to:

• Respond to your inquiries and provide customer support
• Send newsletters and educational content (only with your consent)
• Improve our website and services
• Analyze usage patterns to enhance user experience
• Comply with legal obligations
• Display relevant advertisements through Google AdSense

3. Sharing Your Information

We DO NOT sell, trade, or rent your personal information to third parties.

We may share information with Google Analytics, Google AdSense, email delivery services, and as required by law.

4. Your Rights & Choices

You can control cookies through your browser settings. To opt out of Google's personalized advertising, visit https://adssettings.google.com

5. Data Security

We implement industry-standard security measures including SSL/TLS encryption and regular security updates.

6. Children's Privacy

Our website is not intended for children under 13 years of age.

7. Contact Us

If you have questions about this Privacy Policy, please contact us at: privacy@loanshelper.ai